Roofing contractor
Roof Today
18323 Bothell Everett Hwy #345, Bothell, WA 98012
Listed under Lynnwood, WA
- Google average
- 4.7
- Ratings counted
- 67
- One and two star
- 4 of 67(6.0%)
- Washington median
- 2.1%
The first three are Google’s own figures for Roof Today, read on 24 September 2026; the share is of every rating Google has counted, not of the review texts on this page. The median is ours — the middle figure among the Washington roofers we list with enough ratings to compare.
Rating breakdown
| 5 | 59 | 88% | |
|---|---|---|---|
| 4 | 3 | 4% | |
| 3 | 1 | 1% | |
| 2 | 0 | 0% | |
| 1 | 4 | 6% |
Higher than most — the typical roofer in Washington sits at 2.1%. A higher share is a reason to read the critical reviews below, not a verdict.
The critical reviews
The one and two-star reviews, first. These are what a star average hides, and they are the reason this page exists.
All 4 of the one and two-star reviews we hold for Roof Today, most recent first.
- 1 out of 5Aimless Namea year ago
Poor communication on the style of meeting, even after confirming with me twice. Then I could not get ahold of anybody till an hour AFTER the scheduled time till somebody called me back with a "hey sorry you missed the zoom call". …
Google cut this review short. The full text is on their Google profile.
- 1 out of 5Greg Partridgea year ago
I called multiple roofing companies to obtain a quote for a new roof. Roof Today was rude and highly unprofessional. Their representative, Carrie, gave off timeshare sales person vibes. Steer clear of this company, I was able to find many others that were pleasant to deal with.
- 1 out of 5Steven Irwin2 years ago
I would not recommend roof today to anyone. The price is more than double what it should have been. When you try to call with questions either no one answers the phone or they don’t return your call. You will always get the run around. They are not very professional.
- 1 out of 5Adrianne Opie2 years ago
I wish I could leave a zero rating for Smart Choice Remodeler/Roof Today USA. I will start with the good. Shaun our salesman did a great job running numbers with us and educating us on the options for our new roof. He was pleasant to have in the home and we appreciated him. The contractor sent to complete the job was professional and I highly recommend his company All Custom ENR Roofing LLC. Elmer and his crew are hard working, respectful, and always willing to answer my questions. The bad is how the owner runs this company. We were sold a metal roof system with a ridge vent in our contract. That is not the roof we received. No ridge vent was installed. This was an unacceptable break down of communication between all parties of which the owner is responsible. We did not receive what we were promised. We did not receive any refund for what was not installed. We were also promised that an insulation problem in the attic would be rectified as part of our contract. The "remedy" attempted was not as described to us and I will have to hire another contractor to fix the issue. So do not hire them for insulation it is not what they do. In addition, Aaron was rude to me, belittled me, and called me high maintenance for expecting what was promised. We paid over $40,000 for this job. Money my Dad left me when he died. This company uses a sales tactic to close deals which is to promise a vacation voucher if you will sign with them. I did not receive the necessary documents from them to redeem the voucher so please do not make your decision to hire them based on this. Lastly I signed off on this job as completed despite my complaints. I did this because it was clear to me our contractor would be punished if I did not. They did not deserve that. We have a beautiful, functional roof thanks to Elmer. We do not have the roof we were promised thanks to Aaron. If you want a quality job done and to be treated with respect hire anyone other than Smart Choice Remodeler/Roof Today USA/New
Google cut this review short. The full text is on their Google profile.
What reviewers keep mentioning
Topics Google extracted from this business’s reviews, with how many mention each. These are words that appeared in reviews, which is not the same as a service the business sells.
- knowledgeable staff34
- metal roof8
- courteous crew8
- rubber roof4
- new roof4
- clear explanations4
- professional inspections3
- no pressure sales3
- product quality3
- budget2
- easy to talk to2
- answered questions2
Other reviews we hold
14 more of the 61 reviews we hold text for, most recent first. We do not hold every review Google has.
- 5 out of 5Gene GreccoStoliesSimiléa year ago
Roof Today installed our metal roof. Their personnel were courteous professional, and got the job done. Loo a
- 5 out of 5Bertram Pricea year ago
I hired roof today to put on rubber roof I'm very excited about this company
- 5 out of 5Judith Halea year ago
Roof today did a great job on my roof at a fair price I highly recommend them and there rubber roof looks great
- 5 out of 5Brent Americka year ago
Great service, excellent to work with, highly recommend Roof Today!
- 5 out of 5Eric and Kelsey Wehrmana year ago
It was great working with Roof Today! Aaron helped us come up with the best options for our roof for a price that was significantly lower than other quotes we had received (replacing roof, vents, boards, etc.). They were quick and …
Google cut this review short. The full text is on their Google profile.
- 4 out of 5Settabuddh Sisattanalaya year ago
Finally my roof is done take us almost a year . The workers speak no English I can't communicated with them I hope they do a good job for me . And one of your should come and check it out not just look at the pictures they sent to you. …
Google cut this review short. The full text is on their Google profile.
- 5 out of 5mike winslowa year ago
The customer service was great from start to finish. They were very communacative and really cared about the job. The crew was prompt and courteous. I would highly recommend them! Thanks Roof Today team!
- 5 out of 5Ralph Martinellia year ago
Aaron from Roof Today came to offer me several options for roofing. The problem was cost and financing. However, Aaron worked some magic and I got a really wonderful deal. Looking forward to getting my new roof done.
- 5 out of 5Carlos Jimeneza year ago
Aaron sold me a Rubber roof that was the best price i have see out there Great support roof looks great
- 5 out of 5Cindy Ha year ago
Aaron took the time to show me a lot of different options on roofing and gutter materials. Plus he walked me through the packages that would work best for my home and payments. He even saved me 30% by suggesting to install a solar attic fan to keep the inside of my house cooler during summer time. With me being on a budgeted income the payments were very doable for me to do. Thank you Aaron, your AWESOME.
- 5 out of 5Nedzad Hadzihasanovic2 years ago
I appreciated Shaun and Will coming out to our home in Tukwila. They gave me a fair price. They educated me on the scope of work where I felt 100% confident choosing them. Definitely ask for them if you are looking for a roof, they will …
Google cut this review short. The full text is on their Google profile.
- 5 out of 5Jennifer Virant2 years ago
Great presentation and wonderful product - excited to have a new metal roof!! Amazing warranty and so far the customer service has been outstanding!!
- 5 out of 5Zhendong Zhang2 years ago
Shaun Anderson is a great guy, professional, easy communication and friendly. I love the metal roof shingles, I will give a second review after finishing my roof replacement.
- 5 out of 5tawnee caruso2 years ago
Roof Today did a great job explaining and making us feel great about our choice great guys
Other roofers in Lynnwood
Ranked by how many ratings Google has counted.
| Roofing contractor | Google average | Ratings counted | One and two star | Contact |
|---|---|---|---|---|
| Soczek Roofingroof replacement, efficient team, courteous team4.9212 ratings1.4% one and two star(425) 399-6582 | 4.9 | 212 | 1.4%3 of 212 | (425) 399-6582 |
| Porter Family Roofing & Constructionleak, chose, shingles4.898 ratings0% one and two star(425) 600-3050 | 4.8 | 98 | 0%0 of 98 | (425) 600-3050 |
| Pinnacle Roofing Professionals, LLCnew gutters, efficient crew, solar installation4.795 ratings7.4% one and two star(425) 699-0885 | 4.7 | 95 | 7.4%7 of 95 | (425) 699-0885 |
| Rock Roofing | Trusted Residential & Multi-Family Roofing Expertsroof replacement, new gutters, competitive pricing4.881 ratings3.7% one and two star(425) 486-8683 | 4.8 | 81 | 3.7%3 of 81 | (425) 486-8683 |
| Blitz Roofing LLCattention to detail, vent box repair, leaking4.950 ratings2.0% one and two star(425) 900-4828 | 4.9 | 50 | 2.0%1 of 50 | (425) 900-4828 |
| Active Siding & Roofing LLCsiding repair, work quality, attention to detail5.045 ratings0% one and two star(425) 524-8025 | 5.0 | 45 | 0%0 of 45 | (425) 524-8025 |
Where this page comes from
Every figure above is Google’s, captured on 24 September 2026. The star average and the 67 ratings behind it are counted by Google across all of its reviews. The review text on this page is a sample — we hold 66, of which 61 have any text — and it is not everything Google shows.
Roof Warden does not verify licenses, bonds, insurance or workers’ compensation cover, and nothing on this page should be read as though we had. Confirm those directly with the contractor and with your state or provincial licensing body before you hire anyone.