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Roof Warden

Roofing contractor

Best Choice Roofing

425 Southlake Blvd #5B, Richmond, VA 23236

Listed under Ashland, VA

Google average
4.7
Ratings counted
339
One and two star
19 of 339(5.6%)
Virginia median
1.7%

The first three are Google’s own figures for Best Choice Roofing, read on 24 September 2026; the share is of every rating Google has counted, not of the review texts on this page. The median is ours — the middle figure among the Virginia roofers we list with enough ratings to compare.

Rating breakdown

4.7
339 ratings
How the 339 ratings break down, from five stars to one
5
31192%
4
62%
3
31%
2
31%
1
165%
5.6%of these 339 ratings are one or two stars (19)

Higher than most — the typical roofer in Virginia sits at 1.7%. A higher share is a reason to read the critical reviews below, not a verdict.

The critical reviews

The one and two-star reviews, first. These are what a star average hides, and they are the reason this page exists.

All 8 of the one and two-star reviews we hold for Best Choice Roofing, most recent first.

  • 1 out of 5Nora Strakal4 weeks ago

    ABSOLUTE NIGHTMARE EXPERIENCE – Avoid Best Choice Roofing DO NOT USE THIS COMPANY unless you want a leaking roof, property damage, and a yard full of hazardous debris. We hired Best Choice Roofing for a full roof replacement in February 2025. Nearly a year and a half later (as of July 2026), our property is still damaged, and the roof is actively leaking. The Issues: Active Roof Leak: Completely ignored by the company despite endless calls. Property Damage: They scratched our windows and ripped our window screens. Hazardous Debris: Left a massive pile of trash and dangerous nails scattered across our yard and garden. Zero Accountability: Leadership is a revolving door. Nobody takes responsibility, and the office is filled with empty promises. The Timeline of Neglect: 3 Months Post-Install: After repeated calls, they finally did a bare-minimum cleanup of the trash, leaving us to hunt for scattered nails. However, they entirely ignored the broken screens, scratched windows and leaking roof. 17 Months Post-Install (Present): Still nothing has been fixed. This ongoing nightmare and complete lack of ethics has caused immense, unnecessary stress to my husband, who is a 100% disabled combat veteran, directly impacting his health. Best Choice Roofing takes your money, damages your home, and ghosts you. Save yourself the heartbreak and health hazards—look elsewhere.

  • 1 out of 5Eric Meada year ago

    It has been a year now since I had my roof done by Bcr. Hopefully you don’t get Damaro as a sales person he will lie straight to your face but I’m pretty sure he is in management now. Twice the price of other roofing contractors and the work done is a disgrace. On the bright side if you like roofing nails they will leave plenty in your yard , still getting nails in tires. Picture of nails was about a 5 min pass with magnet in front yard.

    Reply from the business

    Hi Eric, We’re sorry to hear about your experience and appreciate you bringing this to … More

  • 1 out of 5E Ba year ago

    The subcontractors did a good job…. I Got a whole loan and now they say I owe them more money. Even though the price was locked in… now they threaten to send to collections and have given me different amounts of additional money I need to …

    Google cut this review short. The full text is on their Google profile.

    Reply from the business

    E B, unfortunately we can’t find your profile in our system, but we would like the opportunity to understand your issues and what we can do to be better! Please email Zak.sisak@bestchoiceroofing.com with your contact information so we can work to make this right.

  • 1 out of 5Cody Life2 years ago

    Would never recommend this company to anybody after how they handle warranty claims and workmanship. …

    Google cut this review short. The full text is on their Google profile.

    Reply from the business

    Cody, what you have described is not up to BCR standards and we are very sorry you had this experience. We take these issues seriously and the manager from your local branch will be reaching out to work with you to make this right.

  • 1 out of 5Marilyn Ford2 years ago

    I spoke several times to someone in corporate office and the local office in reference a refund. I was told I would receive my full refund and it has been two weeks. I spoke with Sarah in account receivable after calling several time with no return call. She stated they would withhold money from my refund because Chris in the Richmond branch stated I found someone cheaper. That was not correct. The process has been two months without any communication on a date to get the job completed. No invoice was given, even though I requested one from beginning of process. I have not received one as of this date. I was told by Chris, he would return my call. I have not received a call as of this date. I believe this is a breach of contract on behalf of Best Choice Roofing and I am requesting my full refund as communicated to me. This service has been unprofessional and unacceptable. I was also told about employees business. I am requesting someone higher reach out to me from corporate.

  • 1 out of 5Shasity Jones2 years ago

    This company is a scam. They take your insurance money. if they show up in your neighborhood DONT DO IT , they scammed my 70 year old mother. They show up with your insurance adjuster, and take all the money from your exterior repairs for $6000.00 roof. SCAM SCAM SCAM….. NO STAR SHOULD BE GIVEN BUT I CANT MOVE FORWARD WITHOUT ONE! They damaged her gutters, and bushes. Left nails in her driveway and yard. Nails are all over the inside of the roof, the Workmanship is VERY POOR. Customer service is not a priority!

    Google cut this review short. The full text is on their Google profile.

    Reply from the business

    Shas, what you have described is not up to BCR standards and we are very sorry you had this experience. We take these issues seriously and would like to hear more! Please email charles.elliot@bestchoiceroofing.com with your contact information so. we can work to make this right.

  • 1 out of 5Yu Hui2 years ago

    Do not work with this company. They lure you to sign a Contingency and told you you have no liability then you get hooked. They have poor sense of urgency and delays for work once contract is signed. Quality is questionable and not …

    Google cut this review short. The full text is on their Google profile.

  • 1 out of 5Lori5 years ago

    BCR did our garage (no insurance involved) so we called them when we had hail damage. First, the salesman did not show up to meet the insurance company. Then during installation the foreman cut off his finger and was taken away in an ambulance. The crew messed up around our chimney by not installing flashing. They had to return, remove part of the roofing and reinstall to fix it. Months later we are still battling to get a itemized invoice as it appears they are trying to charge us for the rework and/or scam our insurance company. Go for a local company so you don't have to deal with this heartless, corporate monster. I wouldn't recommend them to anyone.

    Reply from the business

    Lori, thank you for reaching out to us. We pride ourselves on quality craftsmanship and excellence. We will have one of our experts at your serving branch reach out to you as soon as possible. Please feel free to reach out to our Corporate … More

What reviewers keep mentioning

Topics Google extracted from this business’s reviews, with how many mention each. These are words that appeared in reviews, which is not the same as a service the business sells.

  • insurance claim assistance21
  • easy process20
  • personable staff15
  • new roof installation14
  • thorough explanations9
  • storm damage9
  • quick scheduling4
  • upgraded shingles2
  • shingle installation2
  • fast install2

Other reviews we hold

14 more of the 27 reviews we hold text for, most recent first. We do not hold every review Google has.

  • 5 out of 5Mac13 hours ago

    Free inspections what!!!!! The best roofing company ever

    Reply from the business

    Hi Mac! A huge thank you for your glowing review! We're so glad our complimentary inspections left a fantastic impression on you. 😊 Here's to being the best roofing choice for all our amazing customers! …

  • 5 out of 5Noah Groppera week ago

    Kim was so nice, very much recommend best choice

    Reply from the business

    Hi Noah! We really appreciate your kind words. It's fantastic to hear that Kim made your experience a positive one. Thank you for the wonderful recommendation!

  • 5 out of 5Jen Doylea week ago

    We recently hired this company to replace roof, gutters and downspouts. We are very pleased with the timely, thorough and high level of work. The roof looks great and the entire process was very smooth, informative and thoughtful. I worked …

    Google cut this review short. The full text is on their Google profile.

    Reply from the business

    Hi Jen! We truly appreciate your wonderful feedback. It's fantastic to know the whole process met your expectations, and it's great to hear Ryan was of such help. We're so glad you're pleased with your new roof and gutter system!

  • 5 out of 5Hope Alexander4 weeks ago

    Exceptional Service! Kimberly is wonderful to work with! She is the perfect blend of kind, patient, and deeply professional. Her attention to detail is top-notch, and she made the entire process seamless and stress-free. 10/10 service—thank you, Kimberly!

    Reply from the business

    Hi there! 😊 We're absolutely delighted to know that you found our service exceptional. It sounds like Kimberly truly went above and beyond to make your experience smooth and enjoyable. Your recognition of her professionalism is highly valued. Thanks a million for sharing your wonderful experience! …

  • 5 out of 5Jamie Nebletta month ago

    Kim Fischer was our roof inspector was absolutely great! She got us more than we expected. We went in for a roof, but left with so much more. Roof, gutters, and a beautiful fascia. Please to say I am very satisfied.

    Reply from the business

    Hello Jamie! It's heartening to know Kim exceeded your expectations! We're grateful for your trust in us for your roof, gutters, and fascia needs. We're pleased to have you as a satisfied customer! 😊 …

  • 5 out of 5Ralph Murphya month ago

    I worked with Kimberly Fisher. She was very good to work with. She really knows her stuff

    Reply from the business

    Hi Ralph! We're so delighted that you enjoyed working with Kimberly! We're lucky to have her expertise on our team. Let us know if you need anything else in the future.

  • 5 out of 5Dontrell GoodeEdited 2 months ago

    Appreciate all the staff and huge shout out to Max for being the person who was aggressive and diligent on getting my family a better roof over our heads..Thanks for all the hard work.

    Reply from the business

    We're so grateful for your kind words and thrilled to know you're pleased with our team's efforts! It's fantastic that Max could help ensure your family feels safe and secure under a great roof. Your satisfaction truly boosts our spirits! Wishing you nothing but sunny days ahead!

  • 5 out of 5Sylvia Howard2 months ago

    Did anybody great job

    Reply from the business

    We really appreciate you taking the time to share your experience with us! It's wonderful to hear that you're pleased with the results. Your satisfaction means a lot to us and inspires our team. Wishing you a fantastic day ahead!

  • 5 out of 5Tana Jones2 months ago

    I had a wonderful experience with my total roof replacement by Best Choice Roofing. Max was my consultant, and he did a really great job educating me throughout the process and making everything go smoothly from start to finish. His …

    Google cut this review short. The full text is on their Google profile.

    Reply from the business

    Thank you so much for sharing your wonderful experience! 😊 We're delighted to hear that the process went smoothly for you. Max and the team truly value your thoughtful gestures. We're glad to be your roofing choice, and we look forward to serving you again! …

  • 5 out of 5Alex Dizon2 months ago

    Ryan provided excellent customer service. He truly seemed invested in my success and appeared genuine which I appreciate given this is a sales industry. I would recommend anyone to work with him.

    Reply from the business

    We're so grateful to hear about your positive experience with Ryan! It's fantastic to know he made you feel valued and supported. Thank you for your kind recommendation and for choosing us. We're here for you anytime!

  • 5 out of 5Zsa Zsa Johnson2 months ago

    Very good experience! Thank you! 😊 Jonathan and Justin were awesome. They made sure I was comfortable and well informed about the contract and the details of the installation. I am very pleased with my new roof and the excellent service. …

    Google cut this review short. The full text is on their Google profile.

    Reply from the business

    We're thrilled to receive your lovely review about Jonathan and Justin! It's truly delightful to know that you felt comfortable and informed throughout the process. We're overjoyed that you're pleased with your new roof and our service. Thank you for choosing us for your roofing needs! 😊 …

  • 5 out of 5Anand Francis2 months ago

    Kim Fisher and Chris Hathcoc were amazing! Could not have asked for a better experience. Highly recommend this team. They use the best quality components and do not pressure sell anything you do not need. They went above and beyond!

    Reply from the business

    We sincerely appreciate your fantastic review about Kim and Chris! It's heartwarming to know they exceeded your expectations without any pressure. We're delighted to have provided you with top-notch materials and a great experience. Thank you for recommending us as your roofing choice!

  • 5 out of 5Aruna Francis2 months ago

    We had a fantastic experience working with Best Choice Roofing recently. The team did an amazing job doing a same day full roof inspection when we reached out, worked with our insurance to help file our claim and made sure to follow up with …

    Google cut this review short. The full text is on their Google profile.

    Reply from the business

    We're incredibly grateful for your glowing feedback and thrilled that you had an outstanding experience with us! It's wonderful to know that our team could assist with your insurance process and ensure a smooth roof replacement. Your satisfaction is our utmost priority, and hearing about your positive journey brightens our day. Thank you so much for choosing us and sharing your experience!

  • 5 out of 5Cat EdwardsEdited 2 months ago

    Professional and courteous

    Reply from the business

    We're so grateful for your heartwarming feedback, Cat! 😊 It's wonderful to know our team's professionalism and courtesy made a great impact on your experience. We look forward to the opportunity to assist you again! …

What Best Choice Roofing says about itself

Taken from the business’s own website. We have not checked any of it. These are quotes, not credentials — a roofer writing “licensed and insured” on their homepage is not evidence that they are.

  • License number shown

    “…#5B Richmond, VA 23236 (804) 889-2782 License #2705167962 Serving the Greater Richmond Area…”

  • Warranty offered

    “…Reputation About Insurance Financing Warranty FAQ Certifications Service Areas Blog…”

  • States a founding year

    “…of Owens Corning Shingles Trusted since 1938, Owens Corning stands as the foremost…”

  • Free estimates

    “…Service Areas Blog Press Contact Get a FREE Inspection Premium Roofing Services Residential…”

  • Financing available

    “…knowledge, answers to your questions, financing options, follow-ups, and genuine guidance on…”

Their site also states: 24/7 emergency call-out.

Other roofers in Ashland

Ranked by how many ratings Google has counted.

Other roofers we list in Ashland
Roofing contractor
Jacob's Laddersiding replacement, timely completion, estimate4.9439 ratings1.6% one and two star(804) 597-0215
Erie Home Roofingcleanup, efficient crew, metal roof4.8243 ratings3.3% one and two star(804) 735-0989
Davis & Sons Roofing & Constructioninsurance, hail, flashing4.9149 ratings0% one and two star(804) 390-9666
Horizon Exteriorsroofing, professional crew, siding replacement5.0137 ratings0% one and two star(804) 696-6965
Revival Restoration LLCsiding replacement, insurance claim assistance, inspection4.7121 ratings6.6% one and two star(804) 999-2054
Hardesty Constructionestimate, professional crew, new gutters4.3118 ratings16.9% one and two star(804) 378-9163

All roofers in Ashland →

Where this page comes from

Every figure above is Google’s, captured on 24 September 2026. The star average and the 339 ratings behind it are counted by Google across all of its reviews. The review text on this page is a sample — we hold 29, of which 27 have any text — and it is not everything Google shows.

Roof Warden does not verify licenses, bonds, insurance or workers’ compensation cover, and nothing on this page should be read as though we had. Confirm those directly with the contractor and with your state or provincial licensing body before you hire anyone.