UBL Roofing

8 of the 9 one and two-star reviews we hold, most recent first.

• 1 out of 5JohnEdited 2 years ago

  Extremely unprofessional services. My HOA wanted to use UBL roofing because they were a local roofing company. However, selecting this company for our roof repair was a big mistake and an epic fail. From the high pressure sales tactics of James and Claudia to the unprofessional services, this was not a good experience. Our HOA learned the hard way by falling for a very convincing sales pitch and the too good to be true cheaper price. They were the lowest of all three repair quotes that we received and the board jumped on it. The biggest problem was in the quality of workmanship. There so called team are laborers, not experienced roofers. I wish we would have known this before we signed a contract. To add insult to injury, when their repair did not work, they were unbothered by this and insisted we needed a full roof replacement. Homeowners and HOA's beware of this company's gimmick of buying back roof repairs to be applied to a new full roof replacement. UBL Roofing tried to charge significantly more than any other quote we received for full roof replacement. They were actually not buying back the repair at all and were actually overcharging us. We had another company come to fix UBL's work. The repair work the new company performed was superior and cheaper. We did not have to have a full roof replacement and I am so glad that we did not take them at their word and explored other options. This was a complete money grab on UBL's part and proved to us that this company was not trustworthy. If you were on the fence about choosing UBL Roofing, I hope I saved you from making the mistake that my HOA made. I am not a person who writes reviews, but I felt this one was not only necessary, but long overdue. I wish the board and I thoroughly read their company's reviews. We actually just looked at the newest, but should have looked at the lowest. This company has a slew of bad reviews and I even question the legitimacy of the good ones. My HOA nor I would never use this compa

  Google cut this review short. The full text is on their Google profile.

  Reply from the business

  Hi John, we take customer feedback seriously, but after reviewing our records, we have no record of working with you or your HOA. We always operate with full transparency and never use high-pressure sales tactics. Your review contains multiple contradictions—you claim we were the cheapest option but then state we attempted to overcharge, which does not align with how we operate. If you have legitimate concerns, please provide your HOA name and project details so we can verify your claims. Otherwise, we kindly ask that you refrain from spreading misleading information. Best, UBL Roofing Team

• 1 out of 5Van Feliciano2 years ago

  Too busy and entitled to stop their company vehicle properly at a stop sign, while a disabled pedestrian attempts to cross the street, safely. One star type of people.

  Reply from the business

  Hi Van, My name is Claudia and my husband and I are the owners of UBL Roofing. As a new local business in the community who try our best to do the right thing, receiving feedback like this is very important to us in order to ensure safety, our reputation, and our future in this community. I have lived and worked in this area a very long time and have a sibling who is disabled so to hear this is very hard. I commend you for shedding the importance of this situation because I would hope someone would do this for him. As a small business with only two trucks and it would be very beneficial to know exactly the team who is responsible for this to ensure appropriate measures are taken. If you had a quick minute it would be super helpful and deeply appreciated if you could give info on the truck or area this happened our number is 201-515-1617 or if you feel more comfortable by email claudia@ublroofing.com. I am in the office till 7pm. On behalf of our business and our team I apologize on this occurrence and are going to bring this review to our crews attention in order to ensure corrections immediately. Hoping to hear from you soon, Claudia

• 1 out of 5Carrie3 years ago

  I recently hired UBL Roofing Company to fix a leak in my roof, and I must say it was a complete disappointment. Not only did James fail to address the issue properly the first time, but when I reached out to therm about the persistent leak, they completely ignored me. It is frustrating to invest your hard earned money in a service, only to be met with silence and indifference when something goes wrong. The lack of responsiveness and accountability from Ubl Roofing is simply unacceptable. I expected a professional and reliable service, but instead received a complete disregard for customer satisfaction. It is clear that this company will take your money but not prioritize their clients or take responsibility for their work. I strongly advise against hiring Ubl Roofing if you are looking for professional, reliable and responsive service. Save yourself the time, money, and frustration by finding a better roofing company that values its customers and stands behind its work. I hope no one else will have to go through such a terrible experience.

  Reply from the business

  Hi Carrie, Nice to meet you my name is Claudia. Lack of quality and responsiveness are strong allegations that I would love to explore with you. If you would like to call the office directly and we can touch base on the situation depicted, I would be more than thankful. As a small business these are very concerning especially that I do not have records of complaints, and have not spoke to you. We work countless hours to service, provide insight, and discuss scopes in depth to avoid the experience you are discussing. When and if we are wrong, we own it and do the right thing. You can see from our other 5 star reviews the quality in our work and experience. I do not agree we are hard to track down. We are local to the area we service. I want to ensure you have the appropriate contacts/address to locate us and really hope to hear from you soon. 2015151617 Claudia@ublroofing.com 302 6th St. Jersey City NJ 07302 Claudia

• 1 out of 5Victoria WilliamsEdited 3 years ago

  Contacted this company weeks ago and they promised to come out and give an estimate for a leaking skylight within a few days. There was no follow up or returned calls for weeks. Although Claudia was very kind and tried to assist me in rectifying this error but unfortunately James' tone and lack of customer service made me feel like I was being spoken at and not to. Don't waste your time and energy if you need things done in a timely manner or with decent customer service. Update as of 6/13/23: As per the owners response, I appreciate the verification that my claims were accurate. Be better and do better. Best, Victoria Williams

  Reply from the business

  Update 6/14/23- Victoria, You called on May 2nd *for a free estimate following a major storm the weekend April 30th. As a company who does quality work we were swarmed with calls starting during the storm. We do not have multiple "sales" men, James my partner, inspects and estimates each roof himself, while we still maintain our current booked jobs and existing clients. When we do work for you, you take priority. When I was going through our call log on May 12th I realized you hadn't been scheduled. I called immediately apologizing and asking if you still needed the service. You bereted me saying this was concerning and ridiculous. I then coordinated with your tenant for access, as you sounded busy, and this was our way of providing customer service. I called the tenant directly, blamed myself for the delayed scheduling, booked the visit convenient for him AND offered an exact time of arrival (most roofing companies have a 2-4hour window). We booked the call for May 16th, the day chosen by your tenant. When James had arrived he called you to let you know he was on site, you yelled at for calling you and not the tenant directly. Most landlords do in fact like to be called and notified when we are on site. You told us you were going to call later that afternoon to go over the visit... you didn't call, you also didnt text us saying you were going to be calling at 6p. The minute you called James stopped what he was doing to go over the findings to which you were defensive but demanded a price. We explained skylights are custom and we need to confirm with our distributor which was closed. You still needed the cost at that moment with also expedited pricing because the wait time (3-4 weeks) was ridiculous. We still attempted to provide you a rough estimate to which you boasted that "this was the same cost that you paid for your new roof" which James replied "the one with the nails popping out?" Unfortunately, the truth -- Truth to which we have provided through

• 1 out of 5Kashyap ParikhEdited 3 years ago

  Update to the CEO’s response: For such a “woke” company I would expect you to be just a little honest. The IG messages you’re referring to were from October of 2021, so your Hurricane Ida reference doesn’t make sense. Also there’s was a number of phone calls and texts to James chasing to be scheduled. I’m sorry if I HURT your feelings, but this is a platform for honesty. Original message: Great videos, horrible followup. Tried for months to get the “office” to schedule me. Glad I took my money somewhere else, I can just imagine how long it would take to get a service call.

  Reply from the business

  Update to Kash the investor: Feelings weren't hurt. This "experience" was from October 26th, 2021. I think leaving a review a year passed the experience might shed some light over who is hurt. Hurricane Ida was September 1st. As a small company we were absolutely backed up and overwhelmed from this. At that time we had 2 workers with James and myself. Like I had mentioned below we should have informed you when you sent the addresses (5 days after the initial Instagram messages) that we could not look at your projects at that time and were not going to bid the projects. This is where we fell short. I think our response to your initial review was more than honest. We never contracted you for work, never took your money, never missed an appointment because we never even made it that far. To be woke is to see injustices and speak on them, therefore I did not notice you leave a good review for the company that you did use, so I hope you can do that for them and I am sure they would be grateful for it. Claudia 201.515.1617 8:00 AM - 8:00 PM Original Response: Kash, Respectfully this review should be at minimum 3 stars. You reached out via DM complimenting us on our educational roofing videos and saying that in a few days you would send us some roofing jobs. Not only was this following Hurricane Ida which had every roofing company overwhelmed with calls, but all 6 properties were a bit of a ride for us. When you had followed up with us we had responded explaining we were overwhelmed, a small business, and still did not give you nor confirm an estimated date for site visits. As an investor you have responsibility to your tenants, as we have responsibilities to our already contracted clients. Unfortunately, we should have explained that better and had declined the request from the start. We are a small business that does the work themselves, we pride ourselves in the relationships we build and work with homeowners to make them confident in their exterior improvements.

• 1 out of 5Alexander Rodriguez3 years ago

  Incredibly unprofessional services provided here. They overcharged me and oversized the roof proportions. All they are interested in is taking advantage of clients to generate a better profit. Would not recommend at all!

  Reply from the business

  Hi Alexander, We’ve checked our records and don’t have any client under your name or project matching this description. Because every estimate and job we complete is fully documented with photos and reports, we’re confident this review may have been left in error or for the wrong company. If you did work with us under a different name or address, please reach out directly at 201-515-1617 so we can review the project with you. We take feedback seriously and are always happy to discuss details with our clients. — Claudia, UBL Roofing

• 1 out of 5John Larish3 years ago

  They never called back after they repaired a leak, and they left me with an even bigger issue at my house. I'd give a negative review if I could. Would NOT recommend.

  Reply from the business

  Hi John, We’ve reviewed our records and can’t find any project under your name. We take every repair seriously and provide photo documentation for our work, so if this was a job under a different name or address, please reach out directly at 201-515-1617 so we can look into it. If this review was posted in error or for the wrong company, we’d appreciate you updating it. — Claudia, UBL Roofing

• 1 out of 5JC AnnaEdited 3 years ago

  Unprofessional company and I will not be using their services again. Claudia and James have a poor attitude and even poorer customer service. Stay away.

  Reply from the business

  Hi JC Anna, It is not August 9th and I have still yet to be contacted by you. If you did have services used by us please inform us. At this time it sounds as if you are attempting to bully, blackmail, and defame both our character and business. I do not know you but would love to. Customer service is far from poor and our positive feedback can warrant my comment. Our shop is in downtown I am more than willing to meet you here or if you'd like to let me know your location I can do that as well. Still waiting for you 2 months later. Best, Claudia Hi JC Anna, I replied back to you after reading this review and I am very confused as to why you would not call me directly as you said we used your services. I would really like to see your evidence of your accusations on why and what services you used by us. As you would know we provide all our clients with photo documentation and you should be able to provide. This review is extremely damaging to our name and am unsure why you would accuse us of this. Please call 2015151617. Best, Claudia

• drone inspection9
• estimates8
• explaining options7
• flat roof repair4
• honest quote4
• before and after pictures4
• explanation of work4
• leak detection3
• flashing repair2
• storm door installation2

14 more of the 164 reviews we hold text for, most recent first. We do not hold every review Google has.

• 5 out of 5K Tcheta month ago

  We recently bought a row house and needed to have the roof inspected; it turns out that UBL had done the roof for the previous owners and had all the photos and condition of prior roof inspection and were happy to provide all of that …

  Google cut this review short. The full text is on their Google profile.

• 5 out of 5sherryleen elisca2 months ago

  I called UBL in an emergency to assess my roof and determine cost for repairs vs replacement. I was quoted between $6,500 and $14,000 from other roofing companies. JAMES from UBL was so honest and told me that my roof just need minor …

  Google cut this review short. The full text is on their Google profile.

  Reply from the business

  Thank you so much for the kind words, Sherryleen. We truly appreciate you trusting UBL Roofing during a stressful situation. As a locally owned and operated roofing company, we strongly believe in giving honest recommendations and educating homeowners instead of pushing unnecessary work. We are homeowners too, and understand how overwhelming it can be when it comes to work on your property, especially when it’s storm-related. Our goal is always to assess honestly, explain what we’re seeing, and help homeowners make the best decision for their home. We’re glad James was able to help identify the issue, improve the gutter flow, and save you money and peace of mind. Thank you again for supporting a local Jersey City roofing company and for taking the time to leave us such a thoughtful review. We’re always here if you ever need us in the future and Welcome to the UBL Roofing Family. — The UBL Roofing Team

• 5 out of 5Derrick Stack2 months ago

  The UBL team did a great job on our JC Heights roof. One of the only contractors we reached out to who took the time to meet us on-site, explain our options and answer our questions. Would absolutely recommend them to friends, family and neighbors.

• 5 out of 5Paulo Frazao3 months ago

  We cannot recommend Ubl enough. We recently moved into a new home that left us needing a ton of serious roof work and a new storm door. James and Claudia were a tremendous help. They gave us a very competitive quote and walked us through …

  Google cut this review short. The full text is on their Google profile.

• 5 out of 5Pavel Shtyk3 months ago

  It was a pleasure working with UBL roofing, James and Claudia are amazing , they will explain everything about what the issues are with your current roof , if anything was done poorly and how they can fix those issues, also their team is on point. Highly recommend ! best roofing team in Jersey city

• 5 out of 5Jimmy Moser3 months ago

  We had been dealing with roof issues for the better part of a year, including a leak inside our house every time it rained. A previous company couldn’t find the issue, and another roofing company immediately jumped to recommending a full roof replacement without really diagnosing the problem. When I found recommendations for UBL Roofing online, they sounded like exactly what we were looking for: a local team that understands flat roofs in Jersey City, but also people you can actually talk to who take a real interest in finding the root cause. James and his team first came out during the winter to help with an ice dam in our downspout. While fixing that issue, they also identified what was causing the ongoing leak in our house. We have now worked with UBL twice and have had nothing but positive experiences. Their level of detail, care, communication, and willingness to explain what’s going on, along with photos throughout the process, really stood out. Highly recommend James and the UBL Roofing team.

• 5 out of 5Ivette P3 months ago

  I cannot recommend UBL Roofing highly enough. After another company unfortunately damaged my roof, I was left dealing with a stressful situation. UBL Roofing stepped in and has been absolutely wonderful throughout this entire two-year process. ​They were incredibly patient, supportive, and treated me like family the entire time. They are also exceptionally well-versed in proper documentation for lawsuits, which gave me so much peace of mind during a difficult situation. The crew was always on time, hardworking, professional, and genuinely kind. ​Their work is simply outstanding, it is clear they are true experts in their field. I have had such an amazing experience with them that I plan to exclusively trust UBL for any of my roof repairs going forward. If you need a reliable, knowledgeable roofing company that truly cares about its customers, i strongly recommend UBL.

• 5 out of 5Max Yuan3 months ago

  The team at UBL has done a great job fixing our roof recently. Scheduling was easy and the whole experience was great. We’ll definitely work with them again in the future.

• 5 out of 5Ian Cayzer5 months ago

  I’m a big fan of the UBL Roofing team. They did a roofing inspection for me on my house when we were under contract, and then full repairs (flat roof on a 3 story red brick townhouse/brownstone with zero roof access). James takes the time to explain everything and is extremely knowledgeable. Claudia and the rest of the team are great communicators and well organized. I feel like I got great value and really trust the quality of their work. No chance I’m getting up on our roof so I’m grateful for their work!

  Reply from the business

  We really appreciate this Ian, thank you. We're really glad we could be there every step of the way and truly enjoyed working with you. And for the record, staying off your own roof is a great life choice 😂 that’s exactly what we’re here for! It was a pleasure working with you, and we’re grateful for the trust you placed in our team. Welcome to the UBL Roofing family

• 5 out of 5Steven Aronis6 months ago

  Working with UBL roofing was the best part of our experience buying our first home. From the initial inspection to the new roof installation, Claudia and James were thorough, thoughtful, and helped us get the best deal for a new roof at closing. They’re extremely professional, do incredible work and are always available to answer questions. I recommend them to everyone and would work with them on every property I purchase going forward.

  Reply from the business

  Thank you so much for your thoughtful review Steven — and congratulations again on your first home! It was truly a pleasure guiding you through the roof inspection, skylight installation, and full roof replacement process during closing. For many first-time buyers in Hudson County, the roofing portion of a real estate transaction can feel overwhelming. Our goal is always to provide clear documentation, honest recommendations, and quality workmanship so you can move forward with confidence. We’re grateful you trusted UBL Roofing with such an important milestone. If you ever need roof maintenance, inspections, or guidance on future properties, we’re always here to help.

• 5 out of 5Nadine Novello6 months ago

  UBL roofing is honest and professional they came when they said they would and fixed the problem.

  Reply from the business

  We really appreciate you taking the time to share this Nadine. Showing up when we say we will and solving the issue properly the first time is something we take seriously. Whether it’s a small roof repair or a larger project, our goal is always to diagnose the problem accurately and fix it efficiently so homeowners aren’t left dealing with recurring leaks or guesswork. Thank you for trusting UBL Roofing — we’re always here if you need future repairs, inspections, or maintenance.

• 5 out of 5Nick Pastula6 months ago

  A valuable locally owned resource in Jersey City. Roofing experts with customer service that isn't looking for an easy way out or bogus solutions. Highly recommend.

  Reply from the business

  Thank you so much Nick, this truly means a lot to us. Being a locally owned roofing company in Jersey City, our reputation is everything. We’ve built UBL Roofing on honest assessments, clear communication, and solutions that actually solve the problem — not quick fixes that create bigger issues down the line. Roofing is a major investment, and homeowners deserve transparency and real expertise. We’re grateful for your recommendation and are always here if you or your neighbors ever need inspections, repairs, or guidance.

• 5 out of 5Cristina6 months ago

  From my initial phone call with Claudia and by the time James and his crew left my house was nothing more than phenomenal service. If you’re a homeowner in New Jersey, consider yourself lucky right now if your roof is not leaking or your pipes are not freezing from this Arctic tundra weather we’ve been having recently. Due to this iceberg that was sitting upon my kitchen roof that gets very little sun came with some unexpected waterfalls and I don’t even live near Niagara. Immediately panicking I reached out to about 10 roofers in my area to which half of them if not more directly said you need a new roof without even coming to look at. The other half said wait for it to melt and then we’ll come take a look..Umm excuse me what? While on the phone with Claudia she was able to pull up my location on Google maps to pinpoint the exact roof that needed help. No sneaky sales tactics and gimmicks behind this phone call. I was able to send pics and videos via text to give them more footage of the roof and not once did they say wait for it to melt then call us back. Within a few days (due to more artic unworkable weather) James and the crew showed up, got rid of the iceberg, patched up the leakage and even helped fix a broken bathroom window that was accessible from the roof. Beyond professional is surely an understatement. I can’t thank Claudia and James enough for their help and I look forward to working with them again once the weather gets nicer. If you’re looking for a real professional roofer I highly suggest you contact UBL ROOFING!!

  Reply from the business

  Cristina, first off thank you so much for sharing this. It truly means a lot! This winter has been brutal for so many homeowners, and situations like yours can escalate quickly. The last thing anyone wants to hear in the middle of that stress is “just wait” or jump straight to a full replacement without even taking a proper look. So glad we were able to step in, assess things properly, and get you through it when you needed it most. We're here when you need us - and welcome to the UBL Roofing family!

• 5 out of 5J H7 months ago

  professional and knowledgable, exactly what you're looking for

  Reply from the business

  We truly appreciate that. Storm and wind damage can escalate quickly if it’s not identified and repaired properly, so we’re glad we could assist with the roof inspection, repairs, and gutter cleaning before it became a larger issue. After heavy wind events in Hudson County, we often see lifted shingles, flashing damage, and clogged drainage systems that aren’t visible from the ground. A thorough inspection makes all the difference. We’re grateful you trusted UBL Roofing, and we’re always here if you need future storm damage repairs or routine roof maintenance.

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