Roofing contractor
Smithrock Roofing LLC
483 Forum Pkwy, Rural Hall, NC 27045
Listed under Winston-Salem, NC
- Google average
- 5.0
- Ratings counted
- 351
- One and two star
- 1 of 351(0.3%)
- North Carolina median
- 1.4%
The first three are Google’s own figures for Smithrock Roofing LLC, read on 24 September 2026; the share is of every rating Google has counted, not of the review texts on this page. The median is ours — the middle figure among the North Carolina roofers we list with enough ratings to compare.
Rating breakdown
| 5 | 348 | 99% | |
|---|---|---|---|
| 4 | 2 | 1% | |
| 3 | 0 | 0% | |
| 2 | 0 | 0% | |
| 1 | 1 | 0% |
Lower than most — the typical roofer in North Carolina sits at 1.4%. A higher share is a reason to read the critical reviews below, not a verdict.
The critical reviews
The one and two-star reviews, first. These are what a star average hides, and they are the reason this page exists.
The only one or two-star review we hold for Smithrock Roofing LLC.
- 1 out of 5Mark Sherman10 months ago
Let me start by saying everyone at Smithrock has been friendly. The issue is poor communication. My wife set up a visit at the end of August to provide an estimate for a roof and siding replacement on her parents home. The appointment went well and it was agreed that we would receive a quote and samples the next week. After 2 weeks, my wife called to inquire, she was advised that she would have a quote by end of day. A month later, we still have no quote or samples.
Reply from the business
Hi Mark, this is Taylor with Smithrock. I’ll be giving you a call later today to try and make things right. At Smithrock, communication is one of our core values, so it’s important to me to hear that we fell short on your project. I truly … More
What reviewers keep mentioning
Topics Google extracted from this business’s reviews, with how many mention each. These are words that appeared in reviews, which is not the same as a service the business sells.
- new roof24
- kind staff18
- gutter replacement14
- shingles13
- siding replacement8
- great estimate4
- window replacement4
- no pressure sales4
- dormer repair2
- clean job site2
Other reviews we hold
14 more of the 21 reviews we hold text for, most recent first. We do not hold every review Google has.
- 5 out of 5Wes Roberts2 hours ago
Misa and Crew did a 5 star ⭐ job on our house !!👌 Attention to details and pride in their workmanship!! Could not be happier with the new siding replacement job 😁
- 5 out of 5Bentley Parrish4 days ago
Awesome company that does great work. They’re my recommendation if I hear someone is looking for some work done.
- 5 out of 5Chad Cartwrighta week ago
Great consult with Shane and team! Reviewing options, but would recommend their expertise and bid.
Reply from the business
Thank you for the 5 star-review!
- 5 out of 5Layla Almassalkhi3 weeks ago
We took a lot of time researching who to go with for our roof, including best shingles, shingle warranty and workmanship warranty. We met with six different roofing companies, and are very happy that we went with Smithrock. We thought Smithrock was most willing to stand by their workmanship, which was telling. Caleb was incredibly thorough, responsive and kind. We never felt pressured or rushed with him. The rest of the Smithrock team we worked with (Britney & Michael) were great as well! The work started on time (they showed up 15 minutes early) and they replaced our steep roof in 1 day. No mess was left behind, and they had a project manager on site.
Reply from the business
Layla, thank you for trusting Smithrock Roofing with your Winston-Salem home! Your new CertainTeed Landmark PRO roof in Georgetown Gray turned out incredibly! And with the Legacy package, you've got CertainTeed's 5-Star Warranty with up to … More
- 5 out of 5Nicholas Spino4 weeks ago
After doing tons of research to find a roofing contractor, we are incredibly glad we chose Smithrock Roofing. From the very first inspection, it was obvious they cared about doing things the right way. While another company only viewed our roof from the street, Smithrock actually got on the roof, documented the issues and took the time to explain everything in detail. There was never any pressure — just honest recommendations and great communication. Shane and the team were fantastic throughout the entire process. They were responsive, professional and genuinely cared about making sure we were comfortable with every decision. They helped us choose the right roofing system for our home and even worked with us on replacing our gutters at the same time. The finished roof and black gutters completely transformed the appearance of our home. The craftsmanship is excellent, and it's clear that Smithrock takes great pride in their work. We couldn't be happier with the final result and would confidently recommend Smithrock Roofing to anyone looking for a trustworthy, local, family-owned roofing company.
Reply from the business
Nicholas, thank you for choosing Smithrock Roofing for your High Point home and for sharing a photo of the finished project! Your new CertainTeed Landmark Pewter roof looks incredible with the black gutters! Excellent choice. … More
- 5 out of 5Andrew Westmorelanda month ago
As a Realtor, we wear a lot of hats. Having a roofing company I can confidently hand my clients over to—with absolutely zero concern about the experience they'll receive—is invaluable. …
Google cut this review short. The full text is on their Google profile.
Reply from the business
Hey Andrew! Thank you so much for this thoughtful review and for trusting Smithrock Roofing with your clients! We know how important it is for a Realtor to have dependable contractors they can confidently recommend, and we never take that trust lightly. We're happy to see we were able to meet your expectations and live up to our Smithrock standard for you! We look forward to providing you and your clients with the same 5-star service for many years to come!
- 5 out of 5Travis Shrevea month ago
To be the best you have to have the best period. Smithrock has the best people. They are all about quality over quantity. Best in the industry…💯 …
Google cut this review short. The full text is on their Google profile.
Reply from the business
We sincerely appreciate your 5-star rating and your trust in Smithrock Roofing!
- 5 out of 5Bridgett Southerna month ago
We had them come out for a quote. They came out quickly and the staff was great to communicate with.
Reply from the business
We’re grateful for your 5-star review! Thank you for supporting a local, family-owned roofing company and allowing us to serve you.
- 5 out of 5Tina Johnsona month ago
We recently had our roof replaced, and I could not be more pleased with our experience with Smithrock Roofing. From installation to cleanup, the entire team was professional and workmanship was outstanding!
Reply from the business
Hey Tina! We're so happy to hear that! Let us know if we can ever help with any future projects.
- 5 out of 5Debbie Beamera month ago
Hi Kelley, Your team completed the roofs in Plantation Place in a timely manner. Minimal inconvenience and an exceptional clean up was appreciated. I would highly recommend your company to anyone looking for a new roof. Thank you!
Reply from the business
Hi Debbie! Thank you so much for the 5 star review! We're so glad to hear that we did a good job in your neighborhood. The Plantation Place community was such a pleasure to work with.
- 5 out of 5Kristina Buntinga month ago
Smithrock Roofing has been my go-to roofer since meeting Kelley in January of 2026. I’ve had them out to my personal home & have recommended them to my real estate clients each time we encounter a roofing concern. They have proven time & …
Google cut this review short. The full text is on their Google profile.
Reply from the business
Hey Kristina! Thank you for continuing to trust Smithrock Roofing with both your own home and the clients you serve! Referrals from a real estate professional mean a great deal to us and we're so glad we met at Noah's event earlier this year!
- 5 out of 5Skylar Anderson2 months ago
Shane & Tyler were phenomenal!!! We had a roof leak & they located the leak, which would’ve been a minor repair & instead of taking our money, advised us of the next steps to take to fix it on our own. Could not recommend more…honesty is very hard to come by these days & we couldn’t be more appreciative!!
Google cut this review short. The full text is on their Google profile.
Reply from the business
Skylar, thank you for the wonderful review! We believe honesty is one of the most important parts of serving our customers, so it means a lot to hear that Shane and Tyler made such a positive impression. Sometimes the right solution isn't … More
- 5 out of 5Pat Terry2 months ago
Good people to work with! Caleb took time to answer all my questions but no pressure. Mike oversaw my job and kept me informed and followed up to make sure we were happy!
Reply from the business
Pat, thank you for the 5-star review! We're grateful for the opportunity to work with you and are thrilled to hear you had a great experience. Caleb takes pride in making sure homeowners have all the information they need without any … More
- 5 out of 5Jessica Dishman2 months ago
I had a great experience using Smithrock to replace my roof after a tree fell on it. Caleb went above and beyond to answer my questions and go between the insurance claims agent to help me navigate the process and have the best possible …
Google cut this review short. The full text is on their Google profile.
Reply from the business
Jessica, thank you so much for your kind words and recommendation! We're glad Caleb was able to help guide you through the insurance process and make a stressful situation a little easier. We know how overwhelming storm damage and claims can be, so it's great to hear that his communication and support made a difference. We'll also be sure to share your compliments with Mike for helping ensure everything went smoothly during installation. Thank you for trusting Smithrock Roofing with your home. We truly appreciate your support!
The latest post from this business
Posted by Smithrock Roofing LLC to their own Google profile 3 months ago. Their words, not ours.
How much does a roof cost in 2026? It’s one of the first questions homeowners ask, and for good reason. It’s also difficult to answer responsibly without inspecting the property. Roof measurements only tell us the size. They don’t show the roof’s condition, complexity, or what must be corrected for the new system to perform properly. Two roofs with the same square footage can be completely different projects. One may have a single layer of shingles, solid decking, easy access, and a simple layout. Another may have multiple layers, active leaks, rotted decking, steep slopes, dead valleys, or failing flashing. A proper inspection considers how many layers must be removed, how much waste the design will create, whether leaks or drainage problems exist, how much decking is damaged, and whether the flashing and attic ventilation are working correctly. Roof pitch and accessibility can also affect the scope and cost. Satellite measurements and photos can help estimate size, but they can’t trace leaks, inspect decking, or identify areas that need more than new shingles. When important details are missed, they often return as change orders, added costs, or problems that were never fixed. So, how much does a roof cost in 2026? It depends on the home, the roof’s condition, and the work required to install it correctly. Don’t shop for a roof by numbers alone. Choose a credentialed contractor you can trust.Aug 4, 2026Call now
What Smithrock Roofing LLC says about itself
Taken from the business’s own website. We have not checked any of it. These are quotes, not credentials — a roofer writing “licensed and insured” on their homepage is not evidence that they are.
Licensed
“…Licensed & Insured Smithrock Roofing is fully…”
Warranty offered
“…Clemmons Kernersville King Roofing Warranty Windows Gutters Siding Chimney Caps…”
States years in business
“…60+ Years Experience With over 60 years combined experience, you can depend…”
States a founding year
“…contractor serving the NC Triad since 2016 Company Facts Founded: 2016…”
Free estimates
“…Free estimate from Smithrock… Read more…”
Mentions the BBB
“…With an A+ rating from BBB , over 60 years of combined…”
Family owned
“…looking for a trustworthy, local, family-owned roofing company. Andrew W. 1 month…”
Their site also states: insured.
Other roofers in Winston-Salem
Ranked by how many ratings Google has counted.
| Roofing contractor | Google average | Ratings counted | One and two star | Contact |
|---|---|---|---|---|
| Skywalker Roofing Companyanswering questions, initial inspection, courteous staff4.9374 ratings2.9% one and two star(336) 717-0947 | 4.9 | 374 | 2.9%11 of 374 | (336) 717-0947 |
| Big Anchor Roofing & Guttersgutter replacement, larger downspouts, siding4.9238 ratings0.8% one and two star(336) 745-9534 | 4.9 | 238 | 0.8%2 of 238 | (336) 745-9534 |
| Storm Guard Roofing & Construction of the Piedmont Triadinsurance claim assistance, initial inspection, new gutters4.8180 ratings2.8% one and two star(336) 283-0234 | 4.8 | 180 | 2.8%5 of 180 | (336) 283-0234 |
| Mid Atlantic Roofing Systemsroof replacement, smooth process, insurance claim assistance4.8163 ratings4.9% one and two star(336) 671-5208 | 4.8 | 163 | 4.9%8 of 163 | (336) 671-5208 |
| Camel City Roofingquick response, thorough inspection, timely completion4.9153 ratings0.7% one and two star(336) 815-4480 | 4.9 | 153 | 0.7%1 of 153 | (336) 815-4480 |
| Cooley Roofinggutter replacement, friendly crew, diligent crew5.0149 ratings0.7% one and two star(336) 766-6488 | 5.0 | 149 | 0.7%1 of 149 | (336) 766-6488 |
Where this page comes from
Every figure above is Google’s, captured on 24 September 2026. The star average and the 351 ratings behind it are counted by Google across all of its reviews. The review text on this page is a sample — we hold 25, of which 21 have any text — and it is not everything Google shows.
Roof Warden does not verify licenses, bonds, insurance or workers’ compensation cover, and nothing on this page should be read as though we had. Confirm those directly with the contractor and with your state or provincial licensing body before you hire anyone.