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Roof Warden

Roofing contractor

Great River Roofing

1501 St Andrew St Ste C16, La Crosse, WI 54603

Google average
4.3
Ratings counted
51
One and two star
9 of 51(17.6%)
Wisconsin median
2.1%

The first three are Google’s own figures for Great River Roofing, read on 24 September 2026; the share is of every rating Google has counted, not of the review texts on this page. The median is ours — the middle figure among the Wisconsin roofers we list with enough ratings to compare.

Rating breakdown

4.3
51 ratings
How the 51 ratings break down, from five stars to one
5
4180%
4
00%
3
12%
2
12%
1
816%
17.6%of these 51 ratings are one or two stars (9)

Much higher than most — the typical roofer in Wisconsin sits at 2.1%. A higher share is a reason to read the critical reviews below, not a verdict.

The critical reviews

The one and two-star reviews, first. These are what a star average hides, and they are the reason this page exists.

All 6 of the one and two-star reviews we hold for Great River Roofing, most recent first.

  • 2 out of 5Jason Kelley2 years ago

    Jacob came to look at roof quickly when it was hard to get anyone else to even call back or come out to look because of recent storm damage in the area. He worked with our insurance to get the claim approved. The work was completed quickly after we signed a contract. He was very good at making us feel comfortable with choosing his company for install. So all good to start. Now the bad. Will push you to sign a contract so you can’t get other quotes or go with someone else. In this case great job by him but my suggestion is to get other quotes and ask lots of questions. Make sure you know if you’re hiring an installation company or general contractor. Keep in mind I didn’t see Jacob installing any shingles or verifying by reviewing if all installation meets the warranty requirements of installation by the shingle company that he states his company is certified to install. To my knowledge he never went on roof at anytime other than to look at the original storm damage on the roof. He came to quote and pick up payment only. The crew installing came in from Texas. We were told he had the same crew for 7 years but it seems they aren’t his employees but rather a contracted group. We had to clean up quite a bit after installation (bags, shingles, lots of nails, staples). Jacob never supplied us with the warranty information he talked so highly of at original consult. We had months of no response or I’ll bring it to you next week when we would call. We finally got it and it was dated for the day he brought it to us which was months after install. Would the warranty have ever been registered if we didn’t push for documentation? We had a roof cap issue as well that our twin home neighbors had a hard time getting a return call on. Then the will be there this day but call and can’t make it after. It did get fixed but not without a lot of follow ups to make it happen. The bad for us seemed to overcome the good. It’s to bad because if you only read the top

    Google cut this review short. The full text is on their Google profile.

  • 1 out of 5Laurie Niebeling4 years ago

    Never finished the job!!! Excuses excuses! Do not use!

  • 1 out of 5Mij K.6 years ago

    Called and got a response from Tiffany, Here's the email I received. (We would consider doing this job later in the year, we are helping people with insurance estimates. We’re doing work at this time for the insurance cost.) I called my insurance adjuster about this and was told that this does not sound right and I should at least get the quote I have asked for and on top of that this is an insurance claim.

  • 1 out of 5Liz Johnson7 years ago

    Apparently I'm not alone! I should never have had Great River Roofing come and do our new roof. This is a long story. There are countless things that happened that should have made me not have GRR as our contractor, but for some reason I always give him the benefit of the doubt & I was too nice. Now, one year later, our vent cap has come off of our brand new roof. Back when we had some hail damage, our insurance company said they'd cover a new roof- great! We happened to ask GRR to come and give us a quote. By the end of it, he was pressuring us to sign an agreement that we'd have him fix it. Strike one- I shouldn't have ignored the feeling of pressure. Then, he kept pushing our date back. First is was "we can come out in a week!" then it was two weeks, on and on until it was finally completed over two months later. Calling at 8pm to ask if they could come the next day (thank goodness I had the option to work from home at a moment's notice...), then calling the next day to say they aren't coming. Then never returning calls. Then when he would call back, it was to tell me OK, We can come tomorrow! Always short notice and always terrible communication. Then he'd say they weren't coming for a week. One time, his crew actually came and started doing work, despite him having told me they weren't going to! And then when he finally got a hold of his crew, they had to stop and cover our roof with tarps! Tarps! Until they could come back and finish! What?! So our roof was half-mangled and torn up, left to the elements of late fall, when I really did not have a good track record to go off of to know if he'd ever come back! Good thing I was actually home that day, otherwise I would've come home from work to a destroyed roof and nothing to be said for fixing it! All of this is to say, that when all FINALLY got finished, we were glad to be rid of GRR and done with the job. Then we had a baby, life was good, and a year flew by, so I forgot to write the review I had planned.

    Google cut this review short. The full text is on their Google profile.

  • 1 out of 5keith lamp7 years ago

    Terrible customer service! Ridge vent came off during storm. Contacted them and after they found out they avoided contact with us. Would not return calls or answer phone. Wouldn’t recommend to anyone!

  • 1 out of 5Tatum Lamp7 years ago

    Do not recommend to anyone. Our vent cap came off and we called him and told him and now he is avoiding our calls and will not call us back. Very disappointed

What reviewers keep mentioning

Topics Google extracted from this business’s reviews, with how many mention each. These are words that appeared in reviews, which is not the same as a service the business sells.

  • quotes6
  • quick response5
  • insurance claim handling4
  • easy to work with4
  • siding damage2
  • detailed estimate2
  • new roof2
  • fast work2
  • clean up2
  • responsiveness2

Other reviews we hold

14 more of the 45 reviews we hold text for, most recent first. We do not hold every review Google has.

  • 5 out of 5Mad Max3 months ago

    Great River Roofing replacement my roof years ago. I recently had two shingles come off in a wind storm and Jacob took care of it no charge! They stand behind their work.

  • 5 out of 5Boat House4 months ago

    Great roofing company!

  • 5 out of 5Spencer5 months ago

    Honest and very easy to work with

  • 5 out of 5Dawn Christiansona year ago

    Great River Roofing did my parents roof on their home and was prompt on installation and had great communication with us. Excellent clean up after completion. We would recommend there services.

  • 5 out of 5Bobby Keitha year ago

    We had a few issues with leaks and other contractors botched the repairs, so we opted for a new roof from Great River Roofing. They were quick to quote with a fair price and Jacob was great to work with. He pointed out where past contractors had improperly repaired the roof and did the job right. Very happy with the work.

  • 5 out of 5Andrew Meyera year ago

    Great crew, amazing work. Worth every penny.

  • 5 out of 5Garrett GEdited a year ago

    During an extremely busy time when Holmen got hit with hail damage, Jacob from Great River Roofing was the first contractor that called me back after one call (the other companies I had to call numerous times before receiving a return call). He was so professional and made me feel at ease after answering all of my questions and he had no issue providing references. He was happy to meet, and deal with, our insurance adjuster and handle the claim, including items that they overlooked but he felt we were due. His crews are amazing, and work fast. I didn't find a single roofing nail in my yard after they left. I am so satisfied with the work that was done and how painless it was to deal with my insurance. Highly recommend!

  • 5 out of 5C Effiel2 years ago

    Fast, very professional, dependable, high level of quality service, cleaned up everything. Highly recommend.

  • 5 out of 5Kui Zhang2 years ago

    Very nice people to deal with even they didn’t work for me…

    Google cut this review short. The full text is on their Google profile.

  • 5 out of 5Tom Fell2 years ago

    The crew did a great job on the roof and the siding for my house.

  • 5 out of 5S Bailey3 years ago

    I greatly appreciate the help that I received from Jacob and Great River Roofing on a particularly frustrating insurance claim. It was evident that Jacob put my interests first and foremost. Thank you!

  • 5 out of 5Bob Daley4 years ago

    Jacob responded immediately to our request for a quote. His pricing included some cosmetic fixes to some trees that overhung the roof. In addition his team replaced some siding on our chimney that had rotted over 38 years. They made an extra effort to match the color perfectly. All of this while being the most competitive bid we received. He was very responsive and accommodating to all of our requests. The roof looks great and we love the guaranteee which is transferable if we sell the house and will probably outlast us. We’d definitely hire them again.

  • 5 out of 5Lysha4 years ago

    Jacob went above and beyond what most would. He checked out my grandmother's roof without charging & was always upfront. Even went as far as contacting adjusters. I'll 100% go to this guy when needed.

  • 5 out of 5Katie Lawton4 years ago

    Jacob is great to work with. Super responsive and knowledgeable. I would recommend him for all your roofing needs.

What Great River Roofing says about itself

Taken from the business’s own website. We have not checked any of it. These are quotes, not credentials — a roofer writing “licensed and insured” on their homepage is not evidence that they are.

  • Licensed

    “…Great River Roofing is also a licensed general contractor in Minnesota…”

  • Family owned

    “…What started as a small, family-run operation has grown into a trusted…”

Other roofers in La Crosse

Ranked by how many ratings Google has counted.

Other roofers we list in La Crosse
Roofing contractor
First American Roofing & Siding, Inc.answering questions, siding, courteous staff4.8273 ratings4.0% one and two star(608) 783-3101
Kickapoo Roofingroof replacement, attention to detail, timeliness5.0211 ratings0.9% one and two star(608) 352-8688
Culpitt Roofing Incmetal roof, polite workers, helpful office staff4.9129 ratings2.3% one and two star(800) 944-0662
Riverland Exteriors Corporationinsurance process, hail damage repair, siding replacement5.0122 ratings0% one and two star(800) 374-1324
Ledegar Roofing Company, Inc.hail damage repair, insurance claim assistance, new siding4.9111 ratings2.7% one and two star(608) 785-0901
2 Brothers Contractingsiding, timely work, insurance coordination4.988 ratings2.3% one and two star(608) 615-1113

All roofers in La Crosse →

Where this page comes from

Every figure above is Google’s, captured on 24 September 2026. The star average and the 51 ratings behind it are counted by Google across all of its reviews. The review text on this page is a sample — we hold 51, of which 45 have any text — and it is not everything Google shows.

Roof Warden does not verify licenses, bonds, insurance or workers’ compensation cover, and nothing on this page should be read as though we had. Confirm those directly with the contractor and with your state or provincial licensing body before you hire anyone.