Roofing contractor
Best Choice Roofing
26670 Success Dr SW Ste g, Madison, AL 35756
Listed under Athens, AL
- Google average
- 4.8
- Ratings counted
- 318
- One and two star
- 13 of 318(4.1%)
- Alabama median
- 1.6%
The first three are Google’s own figures for Best Choice Roofing, read on 24 September 2026; the share is of every rating Google has counted, not of the review texts on this page. The median is ours — the middle figure among the Alabama roofers we list with enough ratings to compare.
Rating breakdown
| 5 | 298 | 94% | |
|---|---|---|---|
| 4 | 7 | 2% | |
| 3 | 0 | 0% | |
| 2 | 1 | 0% | |
| 1 | 12 | 4% |
About typical — the typical roofer in Alabama sits at 1.6%. A higher share is a reason to read the critical reviews below, not a verdict.
The critical reviews
The one and two-star reviews, first. These are what a star average hides, and they are the reason this page exists.
8 of the 11 one and two-star reviews we hold, most recent first.
- 1 out of 5Roxy Music10 months ago
Let’s just say Worst Choice Roofing
- 1 out of 5Pat Maguire11 months ago
Absolutely a nightmare from start to where we are today.....which is, we have paid them an unbelievable amount of money to not finish the job and do what they were supposed to do and also leave us in a position to have to have the roof completely redone by another company (would not want them touching our roof again). They will claim that we are having to have it redone because the shingles were defective (which I don't understand why they did not see that when they were installing them because we had another roofing company look at it and they realized within 5 minutes that the shingles were not good). But, the shingle problem is a small portion of why we are having to have the job done over again. The workmanship was terrible. The ability to get in touch with anyone to discuss anything was impossible and when we would tell them about a problem, they would just look at it and go on their merry way. Anyway, I have 4 typewritten pages logging our experience with them and now I'm sure they are happy because they got paid the full amount for a halfway job done. Hopefully we will never have to deal with them again, but really feel cheated. It was an insurance claim, so my insurance company will definitely be getting a full report and hopefully think twice about dealing with them again. If this would have let me give "no stars" I would have done that. It made me fill in at least one.
Reply from the business
Hi Pat, We value your feedback and want to address this situation. Our General Manager will be reaching out shortly to learn more about your experience and work towards a resolution!
- 1 out of 5Nic Smitha year ago
This roofing company is a joke. They don’t use licensed roofers. The contracts say they do but they don’t. Be very careful on using them and the subs they have.
Reply from the business
Hi Nic, Thank you for sharing your feedback. Rest assured, we maintain all necessary licensing whether it be state, county or local city requirements. We take all concerns seriously and want to ensure every customer has a great experience with us. However, we’re currently unable to locate you in our customer database. To help us look into this further, please reach out directly to our General Manager at braden.yanul@bestchoiceroofing.com with your contact information.
- 1 out of 5Kevin Calla year ago
To be honest, the best choice would be to choose someone else for your roofing needs. We reached out to multiple companies for quotes. The salesperson for Best Choice sold us on their quality, the type of roof they were going to install, and the price which was in the middle range of the quotes that we received. After all three parties (us, the salesperson, and their boss) signed the contract, we scheduled out the replacement by 6 weeks. They were scheduled to drop off the roof supplies a couple days before the roof replacement. On the delivery day, they only brought a few of the materials. Then on the day they were supposed to start replacing the roof, no one showed up. We called and pretty much got the run-around and got excuses. We set up a new installation date. They called on the new installation date and cancelled the entire contract that we had all signed. They could not find anyone to do the work. They told us they bid the job too low and there is not enough money in the bid for a contractor to take the job. It appears Best Choice does not do their own work. They bid jobs and then sell the contracts to contractors/other businesses. They bid the job so low that no other company wanted to touch it. We looked into the contract and discussed it with a lawyer. We decided to accept our down payment back instead of forcing them to do the repair. We could not trust that a quality job would be performed since they would have been forced into honoring their bid. We also noticed the contract had conflicting information about the warranty. The documented warranty in the contract was less than what their website and salesperson stated it would be. They talk a good game, but that is about it. Find someone local to support instead.
- 1 out of 5Matthew Shannona year ago
Leaving a poor review for Zach storm damage sales rep for not respecting our two no soliciting signs and still ringing the door bell. I remotely answered saying no thank you and to please note our signs next time. I called their office number too to report him not respecting our privacy and to please retrain sales reps, but the office assistant hung up before I could put my address under their no call list. I am just politely leaving a review hoping you will take this constructive feedback to your team and have a nice day.
Reply from the business
Hi Matthew, Thank you for your feedback. Please reach out to Braden.Yanul@bestchoiceroofing.com with your contact information so we can make sure your wishes are respected! We sincerely apologize for any inconvenience we have caused!
- 1 out of 5Autumn NewberryEdited a year ago
The job was done great for the roof. However, I am in a wheelchair and if you have anything in your yard, expected to be placed on your porch and never put back in place. I am in a wheelchair And have to go around putting everything back. Also, they broken antenna on a car and offered 50 bucks. I have to put my car in the shop for it to be fixed. They did offer to pay the invoice now but It’s your time your effort that gets disrupted by now having to put a car in the shop. If you’re just wanting a good roof, they did great however, if you’re looking for things to be put back the way they were or undamaged probably wouldn’t go with this company. They were very prompt on returning to my house and saying they were done fixing the things nothing was fixed correctly. Very poorly DO NOT USE
Reply from the business
Apologies for these customer service oversights, especially since it's soured what has otherwise been a smooth process & roof installation 😢. It looks like we just completed our final inspection earlier today. Please allow us the opportunity to come back & reset your items if that hasn't been done yet🙏🏻 Unfortunately for liability reasons, our production employees cannot perform the antenna repair ourselves but perhaps we can look into a mobile repair service so as not to interrupt your existing schedule too much. A manager will be contacting you ASAP. Regards
- 1 out of 5fadel hamh2 years ago
I would not recommend this company to anyone they are the worst on their job. They are unprofessional, and they are lifting over things all over the place. Some material left for almost a two month before they pick it up.
Reply from the business
Thank you for working with us Fadel 🤝🏼 Attic debris from ridge vent installation is tough to prevent but we appreciate you letting us up there to tidy up & pick up those leftover materials. We're appreciative of your business & your patience 🙏🏻 …
- 1 out of 5Amanda2 years ago
Steer clear of this company. Workers are unprofessional, dishonest, rude, and the work is not quality work. They repaired our roof two months ago, and within weeks, the repaired shingles were loose. They came to "fix" those, and now we have others that are loose, two months later.
Reply from the business
Hey Amanda my name is Joseph, owner the local BCR here. I'm very sorry to hear that you felt misled and mistreated, especially since honesty & transparency are core business values of our company. That being said, I would really love to speak with you about this and hear more about the issues and see what can be done to resolve the concerns, but we've combed through our customer database and haven't been able to match your Google profile name/situation with any of our recent jobs within the past few months. Is the file under a different name perhaps? Some folks use repair/replace interchangeably and as a licensed contractor we warranty our work so that distinction is important to us. Because we cannot control Mother Nature, our warranty for repairs extends only to shingles we've replaced/resealed, but of course if we performed a full roofing replacement my team would want to address the issues as described ASAP. And since call-backs for the same/similar issue for us are so rare, I'll be directing top-level management to address this in order to ensure there's not some kind of widespread systemic issue (example: manufacture's defect that wasn't immediately apparent during installation.) Either way,I'll leave my personal info here, PLEASE call/text/email me. Regards, Joseph Snow Joe.snow@bestchoiceroofing.com 615-613-6733
What reviewers keep mentioning
Topics Google extracted from this business’s reviews, with how many mention each. These are words that appeared in reviews, which is not the same as a service the business sells.
- roof replacement76
- insurance claim assistance61
- inspections51
- answering questions37
- efficient crew25
- new roof20
- easy process19
- courteous staff19
- hail damage assessment6
- installation crew6
Other reviews we hold
14 more of the 302 reviews we hold text for, most recent first. We do not hold every review Google has.
- 5 out of 5William Gibbons2 weeks ago
I cannot recommend this team enough! Matthew and Allison were absolute godsends throughout my entire insurance claim. From day one, they treated me with kindness, patience, and genuine compassion. They reassured me every step of the way, answered all of my questions, and made a stressful situation so much easier to navigate. What truly sets them apart is that they were willing to fight for me when other companies simply gave up and told me they wouldn't. Matthew and Allison never backed down. They advocated on my behalf, stood up to State Farm, and made sure my voice was heard. Knowing they were in my corner gave me so much peace of mind. I also want to recognize Dontavius, who was outstanding during the installation. He was incredibly reliable, professional, and paid close attention to every detail. He showed up when he said he would, kept me informed throughout the process, and made sure everything was completed the right way. His hard work and dedication gave me even more confidence that I was in great hands. This entire team truly puts their clients first and goes above and beyond. If you're looking for people who genuinely care, will fight for you, and keep you informed every step of the way, I wholeheartedly recommend them. Thank you, Matthew, Allison, and Dontavius, for everything you did for me—I will always be grateful!
- 5 out of 5Jeanne Milligana month ago
Very easy process! From the inspection to the roof installation. Andrew and Dante went out of their way to insure everything was done right. The workers were great and cleaned up everything and put everything back just the way it was. I highly recommend Best Choice Roofing!
- 5 out of 5Corey HSV256a month ago
Matt Rushbrook was the best guy to deal with. He gave different options of how to go about getting the job done and I really appreciate him for the information. BCR has a great guy in Matt. Thanks for everything and I would recommend BCR to my own family and friends.
- 5 out of 5lawrence shermana month ago
Matt and Allison brought to my attention roof damage that might qualify for insureance replacement of the roof. After insoection, they helped file a claim. State Farm promptly sent an adjuster. Once SF processed the claim, we paid Best Choice the up front portion and they scheduled the repair a week later. The install took 3 day including rework required by the foreman. (That was impressive - that the foreman required some of the replacment to be redone to his standard). The replacement looks great and I look forward to many years of service,
- 5 out of 5Donny KimbroughEdited a month ago
I cannot say enough great things about my experience throughout the entire roof replacement process. From start to finish, Matthew was absolutely outstanding. His professionalism, knowledge, and dedication were evident every step of the way. He took the time to explain everything thoroughly, answered every question with patience, and made sure I felt confident and informed throughout the project. What truly sets Matthew apart is how much he genuinely cares about his customers. His expertise is unmatched, but it's his commitment, honesty, and willingness to go above and beyond that made this experience exceptional. He worked tirelessly to ensure everything was done correctly and never left me wondering about the next step. It's rare to find someone with such an incredible combination of knowledge, professionalism, and genuine concern for the people he serves. I also want to recognize Allison for her helpfulness and support throughout the process. She was always responsive, friendly, and willing to assist whenever needed. Her communication and attention to customer service helped make everything run smoothly. A special thank you as well to Dontay for his professionalism and meticulous attention to detail during the cleanup process. After the work was completed, he made sure the property was thoroughly cleaned and inspected, leaving everything looking fantastic. His dedication to doing the job right did not go unnoticed. This entire team exceeded my expectations in every way. If you're looking for a company that values quality workmanship, professionalism, and exceptional customer care, I highly recommend them. Matthew, Allison, and Dontay made what could have been a stressful project into a smooth and positive experience. Thank you all for your hard work and outstanding service!
- 5 out of 5allen H2 months ago
Andrew came by one day and ask if he could do a roof inspection and I said yes. He found hail damage and thought Insurance would cover it, I was skeptical. He got everything set up with my Insurance and I didn't have to do anything. Then just a couple of weeks later, Donte and the crew showed up and replaced the roof, including tear off, in about 7 hours, including clean up. Which included the nail that somehow got into the deep end of the pool. And let's not forget Cheyenne, although I only talked to her three times on the phone, she also played a key role in the installation. These folks are great and I would highly recommend.
- 5 out of 5Michelle Hanks2 months ago
Best experience we have had. Dante was great and so helpful. The crew was quick efficient and did great work. Would highly recommend.
- 5 out of 5Justin Childress2 months ago
Excellent customer service. The salesman Darryl made sure I understood everything that would be done to my home. Donta the production manager made sure to keep me up to date. He sent me pictures and explained everything during the process.
- 5 out of 5kelly mcmanus2 months ago
I highly recommend Best Choice Roofing. They replaced the damaged section on my asphalt shingle roof quickly and with minimal hassle. From initial phone call to completion of project was just 6 days. There communication was excellent and the follow up phone calls were timely. The crew arrived on time, did a thorough cleanup, and the replacement shingles blend in nicely! Our roof looks great, and they completed the project within budget.
- 4 out of 5Jean Leach2 months ago
I want to thank j, and Darrell.They were so helpful.They set with me all day explaining all this stuff to me because i'm old and don't know a lot of this stuff. They were very considerate of me and very knowledgeable about their job.I think they both deserve a raise. You don't find good honest, people much anymore.And they were very much totally of both. And yes , I have recommended them to some other people. I did have some problems, but it was with the insurance company.Not the roofing co.
- 5 out of 5Janice Morris2 months ago
Darrel was great. Very personable. Answered all my questions, checked my roof.
- 5 out of 5Charity Roe2 months ago
Sales and install outstanding.
- 5 out of 5Teri Mercer3 months ago
We were so impressed with the professionalism of the gentlemen we worked with. Amazing work and finished in one day from start to finish!!
- 5 out of 5Josh Hickman3 months ago
Excellent service from start to finish! Trinity and Dontavius were both a great help and made the entire process as easy as possible. Even with some ordinance stuff that came up mid-install they were quick to communicate and assist with some of the bureaucratic stuff
What Best Choice Roofing says about itself
Taken from the business’s own website. We have not checked any of it. These are quotes, not credentials — a roofer writing “licensed and insured” on their homepage is not evidence that they are.
Licensed
“…Great Standing With the BBB Fully Licensed and Insured 100% Financing Frequently…”
License number shown
“…8:00 am - 5:00 pm M-F License #31516 Contact Us Today About The BCR…”
Insured
“…With the BBB Fully Licensed and Insured 100% Financing Frequently Asked…”
Warranty offered
“…Reputation About Insurance Financing Warranty FAQ Certifications Service Areas Blog…”
States a founding year
“…of Owens Corning Shingles Trusted since 1938, Owens Corning stands as the foremost…”
Free estimates
“…Service Areas Blog Press Contact Get a FREE Inspection Premium Roofing Services Residential…”
Financing available
“…knowledge, answers to your questions, financing options, follow-ups, and genuine guidance on…”
Their site also states: 24/7 emergency call-out.
Other roofers in Athens
Ranked by how many ratings Google has counted.
| Roofing contractor | Google average | Ratings counted | One and two star | Contact |
|---|---|---|---|---|
| Bullard Roofingprofessional crew, metal roof installation, quick work4.9425 ratings1.6% one and two star(205) 446-1114 | 4.9 | 425 | 1.6%7 of 425 | (205) 446-1114 |
| B&A Roofing―Alabamainsurance claims, polite staff, gable5.0129 ratings0% one and two star(256) 692-5527 | 5.0 | 129 | 0%0 of 129 | (256) 692-5527 |
| Quality Roofing LLCroof replacement, property cleanup, shingle damage inspection5.056 ratings0% one and two star(256) 325-2277 | 5.0 | 56 | 0%0 of 56 | (256) 325-2277 |
| King Roofing & Gutters Inc.gutter repairs, gutters, courteous team4.850 ratings4.0% one and two star(256) 431-4950 | 4.8 | 50 | 4.0%2 of 50 | (256) 431-4950 |
| Re-Roof It, LLCclean up, punctuality, quality of work5.042 ratings0% one and two star(256) 874-3085 | 5.0 | 42 | 0%0 of 42 | (256) 874-3085 |
| S&M Roofing LLChonesty, roof repair, reasonable pricing4.833 ratings6.1% one and two star(256) 436-4618 | 4.8 | 33 | 6.1%2 of 33 | (256) 436-4618 |
Where this page comes from
Every figure above is Google’s, captured on 24 September 2026. The star average and the 318 ratings behind it are counted by Google across all of its reviews. The review text on this page is a sample — we hold 318, of which 302 have any text — and it is not everything Google shows.
Roof Warden does not verify licenses, bonds, insurance or workers’ compensation cover, and nothing on this page should be read as though we had. Confirm those directly with the contractor and with your state or provincial licensing body before you hire anyone.